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Question of the session

This session we have explored incontinence, how it is a common, but not normal, health issue for women after birth. We have shared lots of resources to help you treat incontinence, or to tell other women about.

In the media we often see advertisements for incontinence pants geared towards mothers.

We would like you to think about advertisements you might have seen on the television, in magazines or online.

You might like to search 'incontinence pants advertisements' on YouTube or on a search engine to see some of these examples.

Think about what images of women these advertisements are using, the slogans used to sell the product, and the message they are sharing about incontinence after birth.